Produced by SilverKris for The Ascott Limited
For sports enthusiasts looking to combine their love for travel and live events, The Ascott Limited’s properties offer the perfect getaway. Whether you’re a fan of football or other major sports, you can enjoy the action while staying in comfort at Ascott properties around the world. Here’s where to stay in major sports cities like London, Paris, Amsterdam and Bangkok that puts you close to the action.
Kick off in London
Whether it’s football at Stamford Bridge, tennis at Wimbledon, or rugby at Twickenham, London is a haven for sports lovers, and there’s no better way to experience the city than by attending a Premier League match at Stamford Bridge, the historic 40,000-seater home of Chelsea Football Club (FC). While you’re there, explore the Chelsea FC Museum and take a stadium tour, offering a deeper dive into the club’s rich history. Be sure to stop by the club’s megastore for authentic gear to commemorate your visit.
For an unforgettable match day experience, Ascott Star Rewards (ASR) members can elevate their visit with the Ascott Privilege Signatures Stadium Lounge, located at Stamford Bridge. Accommodating up to seven guests, this VIP lounge offers exclusive access, pre-game refreshments, and unbeatable views of the action, ensuring a luxurious and immersive experience. Pair this with ASR points for a stay at Ascott properties globally, including in London, and make your trip even more memorable.
When it comes to accommodations, the newly-renovated Citadines Holborn-Covent Garden London offers modern comfort just a short tube ride away from Stamford Bridge. Its proximity to other iconic sports venues, like Wembley Stadium and The O2 Arena, makes it the perfect base to explore more of London’s vibrant sports scene, while also enjoying the energetic atmosphere of nearby Camden.
For Ascott Star Rewards (ASR) members, attending a Premier League match comes with guaranteed tickets, pre-game refreshments and VIP access to meet the players. ASR’s exclusive “money can’t buy” experiences also include private tours of Chelsea’s training grounds at Cobham, pitch-side access, and signed memorabilia—moments to treasure for a lifetime. For more information on the available stadium packages, visit Ascott Chelsea FC Experiences.
Game on in Asia
Sports fans from around the world, including Chelsea FC’s global fanbase of over 600 million, flock to major cities in Southeast Asia to celebrate their favorite teams and events. Whether it’s football, basketball or martial arts, these cities offer exciting opportunities to combine sports-themed travel with vibrant local culture.
In Bangkok, Jakarta, and Kuala Lumpur, sports enthusiasts can book a stay at Ascott properties close to popular stadiums and venues, saving up ASR Points to redeem for exclusive sports packages. For football fans, Ascott’s partnership with Chelsea FC offers ‘Match & Stay’ deals that take you to London for the full game-day experience.
In Bangkok, stay at Ascott Thonglor Bangkok, conveniently located near Rajamangala National Stadium, a prime venue for international football matches and concerts. In Jakarta, Oakwood Premier Cozmo Jakarta is just a short drive from Gelora Bung Karno Stadium, home to major football matches and athletics events. In Kuala Lumpur, Ascott Star KLCC is a luxurious base near the Bukit Jalil National Stadium, a hub for football, athletics, and large-scale sporting events. Each property combines proximity to top venues with luxury, ensuring you’re never far from the action.
Chelsea fans, get ready for something exciting: Ascott is set to become the presenting partner of Chelsea’s flagship international fan engagement event, the Famous CFC, in two cities every season. This November, ASR members and football fans can experience an unforgettable weekend in Singapore, including an exclusive VIP meet-and-greet with Chelsea legend Gianfranco Zola. Take part in a coaching clinic led by Chelsea FC Foundation coaches and enjoy a thrilling match watch party. For a chance to win this once-in-a-lifetime experience, book your stay with ASR and find out more here!
European away nights
For sports enthusiasts, Europe is a hub of top-tier competitions, from football to tennis and rugby, offering fans endless opportunities for travel. Ascott’s premier properties across Europe make it easy to enjoy sports-themed travel, whether you’re catching a game or soaking in the local culture.
In Paris, La Clef Champs-Élysées Paris oozes prestige and is just steps from the world-famous Champs-Élysées and a short trip from Parc des Princes, home to Paris Saint-Germain FC’s matches and other major sporting events. This luxurious property, built in 1907, blends historic elegance with modern comforts, offering a refined experience for those who seek to indulge in the romance of Paris and access to the city’s sports action.
Situated along the city’s charming canals, Citadines Canal Amsterdam is a serene escape in the heart of Amsterdam, placing you close to the Johan Cruyff Arena, a top venue for football matches and concerts. Ideal for travellers who appreciate a blend of historic charm and adventure, this property is the gateway to discovering Amsterdam’s rich, and often quirky, cultural heritage, while also being near one of Europe’s most famous football stadiums.
Travel goals
With a refreshed suite of benefits, Ascott Star Rewards (ASR) is as much a gateway to extraordinary experiences as it is a loyalty programme. Whether you’re a frequent traveller, a fan of live sports, or someone who appreciates the finer things in life, ASR offers something for everyone. From priority check-ins and full 24-hour stays to milestone rewards and airport lounge access, every detail has been designed to enhance your journey.
Beyond football, ASR offers tailored experiences for sports enthusiasts, giving you access to accommodations close to world-class stadiums and venues, from Stamford Bridge and Wembley in London to Parc des Princes in Paris.
With a promise for members to Stay Rewarded, ASR members can look forward to even more exclusive perks, spanning sports and dining as well as lifestyle and travel. From behind-the-scenes tours to match-day VIP access, ASR’s unique offerings extend far beyond the pitch. Now is the perfect time to join ASR, stay at standout Ascott properties, and unlock these privileges, all while enjoying the best of local cultures and live sports action. And with the Chelsea FC partnership, the excitement is just beginning.
Exclusive tip for Australian readers: win the time of your life with a stay with Ascott, and enjoy VIP club box seats to a Chelsea FC Women’s game in London.
Discover more at www.discoverasr.com/en/sign-up.
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